For local SEO agencies

Turn local directories into SEO client pipelines.

Smart Directory Pro is a WordPress theme and plugin that helps local SEO agencies launch niche directories that rank for local intent, capture business leads, and surface listed businesses as warm prospects for SEO retainers.

AKJLMR+
★★★★★
From agencies running niche directories.
14 new leads today across 3 client directories
Ranking #2 → local pack "best plumbers tampa"
Lead value: $42 avg delivered to client
your-directory.com
248 places matched
Sorted by relevance
AI-ranked #1
Forager & Bone
New Nordic · Lisbon
4.9 312
★ Featured Tasting menu
Honeycomb Studio
Co-working · Lisbon
4.8 187
24/7 access
Atlas Trails Co.
Tour operator · Sintra
5.0 96
Family-friendly
Pier 27 Wine Bar
Wine · Cascais
4.7 241
Open late
Powering directories at
One workflow, four jobs

Rank, capture, claim, upsell.

Rank niche local pages. Capture consumer demand. Get businesses to claim listings. Then pitch your SEO offers to the ones with visible SEO gaps.

Conversational AI search

Visitors type the way they talk. Smart Directory Pro parses intent, filters attributes, and re-ranks listings by semantic relevance, not keyword string matches.

"open late, dog-friendly patio in east austin"
Salt Lick Patio98% match
Tiki Tatsu-Ya91% match
Hi Hat Public87% match

AI concierge per directory

An embedded chat agent that knows your full listing dataset. It qualifies visitors, books calls, and hands warm leads off to the right listing.

I need an attorney for a slip & fall in Denver
3 matches Marston & Halloway handles 80%+ premises liability cases. Want me to book a free consult?
Yes, tomorrow afternoon

Programmatic SEO pages

City × service × specialty pages generated in bulk. Indexed, internally linked, and topically clustered for the local pack.

/plumbers/tampa
/plumbers/tampa/emergency
/plumbers/st-petersburg
/electricians/tampa
/+ 1,247 more

Local pack ranking

Schema, NAP, citation hooks, and review aggregation tuned for Google's local algorithm.

3-pack

AI relevance scoring

Every listing gets a multi-factor score that adjusts to query intent, beyond proximity and reviews.

Relevance
0.92
Reviews
0.78
Proximity
0.65
Recency
0.88

Sell SEO packages with EDD

Ships with Easy Digital Downloads integration. List SEO retainers, audits, or premium directory placements as products, sell them straight from the listing admin, and collect recurring revenue.

This month
$8,420
+24% vs last
Retainers sold
14
$600 avg

Import from anywhere

Pull listings from Google Places, Yelp, CSV, or your own scraped dataset. AI rewrites descriptions, dedupes, and enriches every record at import time.

Google Places Yelp CSV Apify OSM Foursquare Custom API
AI enrichment runs on every import · 47k listings/hr

Multi-site portfolio

Run dozens of your own niche directories from one license. Per-site config, separate lead streams, and a unified view across the whole portfolio so you can see where each directory is performing.

tampaplumbers.com
42 leads
austindermdr.com
31 leads
denver-injury.law
88 leads
phxautorepair.io
27 leads
One platform · Any niche

Works for any local niche, examples where leads pay.

Pick any local niche, and Smart Directory Pro scaffolds the taxonomy, SEO pages, and AI matching around it. Below are six examples where lead value is high. The last tab shows how the same setup works for any other niche you choose.

Home services

Rank "best plumbers near me", and capture the lead.

Local service directories that rank in the 3-pack and route qualified leads directly to your clients via webhook, email, or CRM.

Auto-generated city × service landing pages (1000s, indexable)
AI matches visitors to the right pro by job description
Lead form with anti-spam, sent to client via Zapier/webhook
Top matches
AI
Pelican Plumbing
Plumber · Tampa, FL · 98% match
Coastline HVAC
HVAC · Tampa, FL · 94% match
Sundial Electric
Electrician · Tampa · 91% match
Bayside Roofing Co.
Roofing · Tampa · 87% match
From install to leads

From WordPress install to first lead in a day.

01

Install and set up your niche

One-click theme + plugin install. Pick any local niche and SDP scaffolds the taxonomy, custom fields, and SEO pages around it.

> wp plugin install smart-directory-pro
✓ Activated · niche: home-services
02

Import & enrich listings

Pull from Google Places, Yelp, or CSV. AI rewrites descriptions, generates tags, and clusters by intent.

Importing 1,248 listings87%
✓ Pelican Plumbing, description rewritten
✓ Coastline HVAC, tags: 24/7, emergency, residential
✓ Sundial Electric, schema added
03

Audit and pitch SEO

When businesses claim their listing, SDP runs an automatic SEO audit. High-opportunity leads surface in the admin, ready for your proposal.

Pelican Plumbing just claimed
Slow site · weak GBP · ranking #14
Opportunity 87/100 · pitch Growth package
vs. the old way

Why agencies stop using generic directory plugins.

Capability
Smart Directory Pro
Other plugins
AI semantic search
✓ Built in
Keyword match only
Programmatic city × service pages
✓ Auto-generated
Manual, per page
AI SEO audit on claimed listings
✓ Built in
Sell SEO packages via EDD
✓ Integrated
Multi-site licensing
✓ Up to unlimited sites
One license per site
Listing import + AI enrichment
✓ Google, Yelp, CSV
CSV only
Local pack schema & citations
✓ Tuned for 3-pack
Generic schema
The agency play

Every listing is a warm SEO client.

Your directory ranks. Local businesses claim their listing to get traffic. The admin tells you exactly which of them are bleeding leads, and lets you pitch them a fix in one click. The directory pays for itself; the SEO retainers are pure profit.

01
Directory ranks in the local pack Programmatic city × service pages pull in high-intent local traffic.
02
Businesses claim their listing They sign up for visibility, you instantly know who they are.
03
SDP scores each business's SEO health Site speed, schema, GBP completeness, ranking gaps, auto-audited.
04
Pitch SEO packages right from the admin One-click checkout links to your EDD products: audits, retainers, premium listings.
$2,400/mo
retainer signed
SDP Admin › Listings › Pelican Plumbing
Overview
SEO opportunity
Leads
Billing
Pelican Plumbing
Plumber· Tampa, FL· Claimed 2 days ago
Claimed
AI SEO audit
Slow site · 6.2s LCP Mobile fails Core Web Vitals
GBP incomplete Hours, photos, services missing
Ranking #14 avg for "plumber tampa" cluster
12 reviews / 4.7★ Healthy signal, room to grow
87/100
High opportunity Est. $3,200/mo recoverable revenue · matches Growth package
Simple yearly pricing

One yearly fee. Pick the install count you need.

All plans are billed annually and include AI search, lead routing, and a year of updates & support.

Basic

For solo operators running their own directory.

$99
/ year
Get Basic
  • 1 site install
  • Unlimited listings
  • AI search + concierge
  • Email lead delivery
  • Standard SEO module

Agency

For operators running a portfolio of niche directories.

$399
/ year
Get Agency
  • Unlimited sites install
  • Unlimited listings
  • EDD integration to sell SEO packages
  • Unified dashboard across all your directories
  • Priority email + onboarding call
Real workflows

The directory is the lead magnet. SEO packages are the product.

★★★★★
"My directory ranks for 'best contractors near me', and every business that claims a listing is a warm lead for my SEO services. Closed 18 retainer clients last quarter, all sourced from the directory's own admin."
AK
Anya Kovacs
Founder, Hyperlocal Agency · Toronto
★★★★★
"The SEO audit panel inside each listing is gold. I can see exactly which businesses are bleeding traffic, and pitch them a fix with one click."
JL
Jordan Liu
Local SEO Lead, Northwind Co.
★★★★★
"Pitching SEO retainers to listed businesses used to take days of cold outreach. Now the audit panel does the qualification for me, and my MRR is up 3x."
MR
Marisol Reyes
Operator, Tampa Service Directory
★★★★★
"The AI concierge alone justifies the price. It's converting traffic we used to bounce into qualified call bookings."
DP
David Park
Owner, Civic Stack SEO
EDD
Sells SEO packages through Easy Digital Downloads
Schema
LocalBusiness + service markup tuned for the 3-pack
Audit
Auto SEO audit on every business that claims a listing
WP 6.7+
Modern WordPress, PHP 8.2+, block editor compatible
Questions, answered

Everything else worth asking.

No. Smart Directory Pro ships as a WordPress theme and plugin. Install the stack, run the setup wizard, pick your niche, import listings. The wizard walks you through every config step.
Yes. During setup you connect your own OpenAI, Anthropic, or Google AI key (your choice of provider). All AI features (search, concierge, content rewriting, audit) run on your key, so you control costs and data privacy directly. There is no managed SaaS layer in between.
When a visitor searches, their query is embedded via your configured AI provider and matched against pre-indexed listing embeddings, then re-ranked by intent factors (urgency, attributes, location). The plugin stores embeddings in your own WordPress database; nothing is sent to third-party servers except the embedding request itself.
The plugin works standalone with most themes, but the included theme is tuned for local SEO out of the box: schema, NAP markup, programmatic pages, and conversion-optimised listing templates. We recommend it for new sites.
Smart Directory Pro ships with Easy Digital Downloads integration. Create your SEO packages (audit, starter retainer, growth retainer, etc.) as EDD products. When a business claims their listing, you can send them a checkout link straight from the admin and they pay through your EDD storefront.
Yes. Pro covers 5 sites, Agency covers unlimited. Each site gets its own database, branding, listings, and AI keys. License keys are bound to your account so install counts are tracked centrally.
Cancel anytime from your dashboard. Your sites stay live; AI features pause until you reactivate or move the install to a different license. No data is deleted.
See it in action

A real Smart Directory Pro site, live right now.

This is mk.directory, built end-to-end with Smart Directory Pro. Scroll the page and the preview parallaxes with you. Click anywhere to open it full-size.

mk.directory/
Open site
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LIVE · Production site
Built on Smart Directory Pro
Want a tour of how it's wired up? Visit mk.directory →
Ready when you are

Launch the directory. Land the SEO clients.

Spin up a high-converting local directory, qualify visitors with AI, and pitch SEO packages to every business that claims a listing. One yearly fee. No add-ons.

Annual billing 1, 5, or unlimited site installs Updates & support included